How healthtech companies are shifting marketing tactics for AI search

Proven strategies to actually show up

Healthcare in 2026: What Comes Next for AI, Employers, GLP-1s, and Digital Health

A year-ahead roundup on health plan M&A, autonomous care, CMS ACCESS, rising costs, and where innovation is actually heading.

CMS just announced a $3m gift for longevity and functional medicine

CMS unveils a new program - Elevate - to test lifestyle interventions

A veteran healthcare marketer’s playbook for a $1M budget

Lessons from the field from Premier’s Kaycee Kalpin

Introducing Lifers: My New Podcast About the People Who Refuse to Quit on Healthcare

Real, unfiltered interviews with the leaders who refuse to quit on healthcare.

Roundup: CMS' New Payment Model & A New Podcast, Plus a Q&A on AI in the Clinic

CMS Unveils Major New Outcomes-Based Model for Tech-Enabled Care: What Digital Health Leaders Need to Know

We explore CMS’ new payment model for expanding access to care with technology.

Why Big Tech Still Struggles in Healthcare, and Who Is Finally Making Progress

Roundup: AI Tensions, Longevity Hype, and the Deals Reshaping Healthcare

This week’s news and headlines unpacked, plus a Q&A with Jacquelyn Miller

Roundup: Are We Designing Connection or Escaping It? AI, Teens, and the Future of Being Human

Why revenue cycle is the first ‘smash hit’ application for AI

RCM is about to hit its fourth - and potentially final phase

The Great Health Insurance Recalibration

From GLP-1 pricing to cash-pay care, the system is shifting toward a leaner, consumer-driven future — one that rewards those who rethink what insurance is for.

Roundup: In an Era of AI, Should We Train More Doctors?

This week’s news and headlines unpacked, plus a Q&A with Rushika Fernandopulle

The path to patient-facing AI? Follow Waymo’s lead

5 principles for patient-facing AI, according to top clinicians

How Cigna keeps beating the odds

It’s not a good moment to be a health insurer - unless you’re Cigna (at least for now)

Roundup: All the News You Missed from HLTH, Plus a Q&A on the Future of Health Payments

This white paper shows how insane the U.S. healthcare system is

A recently-published analysis shows that provider pricing in the commercial market is essentially random, and there’s no correlation to quality

Employers are driving change for insurance coverage

Practical solutions are coming and we explore 9 of them

Roundup: Dollars, Distribution, and the Deals Shaping Digital Health

More physicians go all-state, spending tilts to digital, and Four Questions with Jessie Beegle on the AI architecture and integrations that matter.

The four chief medical officer “archetypes”

Every clinician in digital health should be familiar with these.”

ChatGPT gave my patient the wrong prescription — here’s what it got right.

Plus, magnesium for hormones and 7k steps for longevity.Post

Round Up: A Tale of Two Health Systems, a Wave of Health-Tech News, and a Four Questions with Co-founder & CEO of Ambience

As Americans juggle cash-pay care and high-deductible insurance, companies like Aidoc, Datavant, and Prosper AI are testing whether tech can ease the pressure.

Let’s banish the term “worried well”

Plus, a review of Prenuvo’s enhanced screening

Roundup: The Return of Deals, the Rise of Wellness, and AI’s Coming Regulation

As startups chase hot markets like GLP-1s and testosterone, the Trump Administration continues to push on wellness - and not always with the evidence to back it up. Deals are finally ramping up (and why). Plus a “Four Questions with” interview with digital health OG Halle Tecco!

A top healthcare VC ponders whether there will be another value-based care home run

Why “Power Law” venture math is more challenging for value-based care, versus fee-for-service, and whether AI will make a difference