The health-tech newsletter for insiders and operators

The Signals Shaping Health Care Right Now

The themes, power shifts, and policy questions shaping health care right now

4 Top Healthcare Marketers Weigh In On Their Strategies For 2026

How AI is reshaping discovery, content, and marketing strategy in healthcare

Healthcare Is Finally Acting Like a Consumer Industry

What retail thinking, AI copilots, and digital trust mean for patients, providers, and payers in 2026.

We're entering into the era of the AI doctor

How autonomous AI is reshaping care delivery, not just the back and front office

A New Chapter for Second Opinion

Building what comes next in healthcare media

How healthtech companies are shifting marketing tactics for AI search

Proven strategies to actually show up

Healthcare in 2026: What Comes Next for AI, Employers, GLP-1s, and Digital Health

A year-ahead roundup on health plan M&A, autonomous care, CMS ACCESS, rising costs, and where innovation is actually heading.

It Has Never Been Harder to Be a Chief People Officer in Healthtech

Why healthcare benefits have become the most complex and risky part of the job

CMS just announced a $3m gift for longevity and functional medicine

CMS unveils a new program - Elevate - to test lifestyle interventions

A veteran healthcare marketer’s playbook for a $1M budget

Lessons from the field from Premier’s Kaycee Kalpin

Introducing Lifers: My New Podcast About the People Who Refuse to Quit on Healthcare

Real, unfiltered interviews with the leaders who refuse to quit on healthcare.

Roundup: CMS' New Payment Model & A New Podcast, Plus a Q&A on AI in the Clinic

CMS Unveils Major New Outcomes-Based Model for Tech-Enabled Care: What Digital Health Leaders Need to Know

We explore CMS’ new payment model for expanding access to care with technology.